HomeTechstack

T3 Sixty

29122 Rancho Viejo Road, Suite 102
San Juan Capistrano, CA, 92675
United States

Example Prospector Technology Stack

Quick Description: The prospector is a bit older fashioned and has a rare work ethic and behavioral traits that all them to canvas neighborhoods, farm lists, FSBOs, expireds and the likes. They need tools to surface data and insights/content to be able to communicate with volume to these folks.

Enterprise Software

Technology solutions aimed towards large operations with broad functionality.

Enterprise Core Back Office
Enterprise Core Front Office
Enterprise Transaction Management

Top of the Funnel

Top of the funnel technologies are oriented at engaging the consumer and generating consumer contact with an agent or brokerage.

Agent Websites
AVM/​Home Price Estimate
Chat Systems
Company Website
Dialers
Digital Advertising System for Listings
Digital Display Advertising
Digital Sphere Marketing
Housing Market Reports
IDX Property Search
Just Listed/​Just Sold/​Farming
Lead Intelligence/​Big Data
Lead Management and Conversion System
Mobile Application
Neighborhood/​School/​Commute and Lifestyle Information
Open House Lead Capture
Predictive Marketing/​Analytics
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Sign Rider Lead-Capture Solution
Social Media Management
Streaming Advertising
Video Marketing/​Advertising/​Content Solutions
Visual Listing Marketing
Website Lead Generation Platform

Middle of the Funnel

Middle of the funnel technologies are used to build relationships and turn prospects into actual customers.

Artificially Intelligent Assistants
Collaborative Home Search
Coming Soon/​Private Inventory Database
Comparative Market Analysis/​Listing Presentations
Customer Relationship Management (CRM)
Email Marketing
Homeowner Market/​Home Value Reports
Lead Routing Systems
Marketing Center (Print and Digital)
Offer-Management Platforms
Prospecting Systems
Reverse Prospecting
Sales Pipeline Reporting
Showing Solutions
Texting Platforms
Video Email and Messaging

Bottom of the Funnel

Bottom of the funnel technologies are involved in processing or handling the transaction.

E-Signature
Forms Solutions
General Ledger Accounting System (Not Real Estate-Specific)
Moving Concierge
Real Estate Commissions Calculation and Subledger
Real Estate-Specific Accounting Systems
Relocation/​Referral Management
Seller Reports

Post Funnel

This section includes categories that support activities at the end of a transaction or after it has been completed.

Business Directory
Repeat/​Referral Intelligence
Repeat/​Referral Marketing
Testimonial/​Review/​Ratings Platforms

Broker Platform

This section includes solutions that support brokerage operations.

Agent Financial Planning
Agent Roster Management
Business Coaching/​Goal Setting Systems
Integration Tools
Intranet and Single Sign On
Recruiting Platform/​CRM

Services

Companies selling services ala coaching, consulting and more to the residential real estate industry.

Coaching Programs
Consultants
Content Writers
Data Services (Third Party and B2B)
Digital Marketing Agencies
Digital Security
Gifting Programs
Graphic Design Services
Help Desk/​IT Support Solutions
iBuyer Programs/​Technology
Inspection Services/​Technology
Marketing Agencies
Risk Management/​Legal Protection
Transaction Coordination

Organized Real Estate

Solutions specifically targeted at running and servicing MLS Systems and member associations

Association Member Management Systems
Computer Vision and Artificial Intelligent Imaging for Real Estate
Consumer Websites Portal
Core MLS Systems
Data Feeds and API Tools
Education Management System
Event Planning Management Systems
Help Desk/​IT Support
Listing Data Compliance Products
Member Communication
Membership/​Consumer Intelligence/​Big Data
Organization Website
Personal Safety Products
Tax and Public Records Data Solutions

Rental Technology

Technologies that market, manage and assist the rental process.

Rental Technology

Title Technology

Technologies that market, manage and assist the title process.

Title Technology

Mortgage Technology

Technologies that market, manage and assist the mortgage process.

Mortgage Technology

Insurance Technology

Technologies that market, manage and assist the insurance process.

Insurance Technology

Commercial Real Estate Technology

Technologies that market, manage and assist the commercial real estate process.

Commercial Real Estate Technology
Commercial Technology

Other Technologies

Technology solutions impacting real estate that do not fit in the funnel or brokerage operations.

Digital Signage
Lock Box Hardware and Technology
Other Technologies
Sign Companies
Sign Lighting